Indie Chains field notes

Practical SEO for founders who still care about the reader.

Clear, field-tested guidance for finding relevant sites, evaluating editorial opportunities, and building relationships without bulk outreach or manufactured link schemes.

New articles Monday, Wednesday, and Friday

Latest article

Start with one useful opportunity.

Printed webpage research arranged on a desk with hand-drawn connections between relevant opportunities
Link prospecting10 min

How to Find Backlink Opportunities Worth Pursuing

A founder-friendly workflow for finding relevant backlink opportunities, scoring the page-level fit, and avoiding outreach that creates more risk than value.

Backlink opportunitiesFounder SEOEditorial outreach
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